concept & design
visual identity for consulting-company
instead of choosing an artificial or phantasy name, the most important attribute becomes brand: konsequent. nothing else.
The moving magnetic needle in the logo as well as the big magnetic field underneath illustrate the constant process of controlling and directing concepts and goals.
The nautical world supports the dynamic and power in the print- and onlinepresentation.
naming and logo | print- und online
konsequent-sein.de
progamming istation, düsseldorf
client:
Frank Ahlrichs, Unternehmensberatung
2011